Our Mission

The Maroon Fund is designed to raise monetary funds from boosters and businesses to promote the Name, Image and Likeness of EKU student-athletes. The primary purpose of the Maroon Fund is to assist student-athletes in learning life and entrepreneurial skills by partnering the student-athlete with a local business or charity to promote and represent their brand. The Maroon Fund is designed to be a mutually beneficial relationship established primarily from the student-athlete’s brand to grow or promote the business or charity.